Wychwood Open Door
ux/ui designer, visual designer, information architect
Wychwood Open Door is a not-for-profit drop in centre which was in need of a website renewal.
I was brought in to assist Pivot Design Group with the complete overhaul of the Wychwood Open Door website and visual identity.
A compass session, identifying key user groups and organizational goals was followed by a landscape analysis which identified industry norms and potential areas of improvement.
With the research complete, personas were developed to guide the project through the development
A complete content audit lead to a new and clearer information architecture and the visual identity was given an overhaul and modernized.
As a not-for-profit budget and self-management were key considerations leading to the decision to build the new website on a wordpress platform. Wireframes were developed based on the chosen wordpress theme.
The final brand identity included multiple promotional assets, a complete brand identity package and both the icon and wordmark in web and print ready formats.
UHN Open Labs . Hospital Handbook Project
A friendly and interactive handbook designed by patients for patients.